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Stay in Touch: 4 Ways SMS Reminders Keep Veterinarians and Clients Connected

SMS reminders offer veterinary practices a direct and effective way to stay connected with clients. From confirming appointments to building stronger relationships, text messaging is a tool every modern practice should leverage.

50%

Fewer no-shows

15 sec

Fill a cancellation

$50K–$100K

Recovered annually

Published 2019-11-12

1. Clients Prefer Texts

A 2014 Gallup study confirmed what most of us already know: people prefer text messages over phone calls for routine communications. For veterinary practices, this means SMS reminders are more likely to be read and acted upon than voicemails or even emails.

2. Clear Confirmations

Text-based appointment confirmations allow clients to simply text back to confirm their visit. This clear, frictionless process results in higher confirmation rates compared to systems that require clients to call back or click through a link.

3. Save Time

Automated SMS reminders eliminate the need for staff to spend hours making manual reminder calls. The time saved can be redirected to patient care and other high-value activities. Features like the virtual waitlist can also be managed through text, notifying clients when earlier slots become available.

4. Connect to Clients

Regular text communication builds stronger relationships between your practice and pet owners. Beyond appointment reminders, texts can share health tips, birthday wishes for pets, and seasonal care advice. This consistent touchpoint keeps your practice top of mind.

Closing

The most effective client communication strategies use a combination of tools — text, email, and phone — with SMS as the backbone. By meeting clients where they prefer to communicate, you build trust and ensure important messages are received.

Ready to see these results in your clinic?

50% fewer no-shows. Cancellations filled in 15 seconds. $50K–$100K recovered annually.

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